Each week in The Wisdom of Change blog series, I share the original artwork and unpack the insights and meaning behind one of the 44 cards in The Wisdom of Change oracle deck.

This week’s card is 39 Brand You

This card is deeply restful and reassuring to me.  I wonder if it might help you too.

You see, for a while I found myself looking in on other people’s lives and businesses and feeling wistful for what they had and ‘less than’ in myself as a result.  I felt oddly displaced.  I knew what I wanted in life to a large extent and I had definitely identified what I didn’t want anymore, but I felt a very long way from achieving this. 

I don’t know if you can relate, but when I found myself here, I was deeply self-critical.  I told myself I wasn’t working hard enough, wasn’t smart enough and didn’t have enough business acumen to achieve the virtues I so admired in the lives of others.  I was niggled by a chronic sense of self-doubt, when I had previously considered myself to have a healthy level of self-esteem.  It was an uncomfortable period in my life. 

On reflection, it wasn’t all bad.  Through sheer frustration and a driving sense of ‘no turning back’, I was leveraged. It invited me to dig deep and ask better quality questions about myself and the world around me.  I was being invited to get clear about my reasons for feeling that someone else deserved the the that I aspired to  any more than I did.  It made me wonder, what’s the difference that makes the difference if all other things are equal and I am no better or worse than any other person who already has what I am aiming for in life. 

There is no competition for who you are. 

These words landed like a soothing balm on my consciousness.  I heard them loud and clear at a time when I needed them most.  This so often happens on the journey of profound personal change; when we are ready, we can hear.  Suddenly it didn’t matter how big another coach’s list was, how slick their marketing message was or how well they came across on camera.  I realised that my only work in the world is to make decisions about my unique voice; what I want to say, how I want to say it, what I stand for and why.  With all this clear it’s then my job to get out there and say it so that those I am here to serve can find me. 

My fears and doubts about being ‘good enough fast enough’ began to fade and were replaced with a strong desire to connect with and focus on my message.  I encouraged myself to stay intent on my reasons for being in business and the service I am uniquely designed to offer.  I gave myself permission to be creative, non-judgemental and to take all the time I need to get it right.  I took the pressure off myself to be unachievably ‘perfect’.  I let myself off the hook of not having achieved more than I had to date.  I started to be kind to myself and realised that in so doing I had so much more compassion for others.  It felt immeasurably better.

We are limitless beings, from a limitless source accessing unlimited abundance.  

There is nobody ‘taking our share’; nothing has been stolen from us.  There is no finite ‘good’ that is only available to those who are first in the queue.  We do not need to live from the energy of fear and lack.  Aside from anything else, this mindset is miserable, exhausting and stifles creativity.  It serves no one and we are a drain to be around when we reside in this place. 

So, if you find yourself where I did, straighten your crown Queen, because you are all you need.  Dig deeper, recommit to yourself and your goals and get out there to see how you can be of service and express yourself.  What is ‘brand you’?  What values do you hold dear that you are here to embody?  Who and what do you stand up for and why?  Place your precious energy here.  What is your unique medicine that others are searching for to heal themselves right now?  You are no mistake in this world and even if there are a thousand competitors in your field, not one of them can deliver your service in the unique way that you can.  

Believe in yourself.

Trust the tool that you are and get out there with your special brand of magic. 

You’ve got this 🙂


I hope you’ve enjoyed this week’s connection to your inner wisdom.

As always, I’d love to hear your comments below.

If you’d like to learn more about The Wisdom of Change oracle deck you can find out more here.

If you'd like to find out more about a Wisdom of Change reading with Wendy please click here.